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|  | The Complete Guide to Fundraising Management by Stanley Weinstein
Packed with all the essentials of fund-raising management With incisive explanations of basic fund-raising principles and practices, The Complete Guide to Fund-Raising Management, Second Edition shows how to oversee a comprehensive resource development program that focuses on planning, self-assessment, and continual improvement. Thoroughly updated, this Second Edition provides a user-friendly road map for fundraising success in a highly competitive philanthropic environment. This helpful guide moves beyond theory to address day-to-day problems faced by a nonprofit and offers sound advice and solutions. Plus, the book includes a CD-ROM with sample forms, checklists, and innovative grids that will help you plan and execute a successful fund-raising campaign. AUTHOR: Stanley Weinstein
PUBLISHER: Wiley, John & Sons, Incorporated
FORMAT: Audio & Hardcover
CATEGORY: Business 
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 | Managing Relationship Marketing by Ian Gordon
A practical guide to best practices in the revolutionary new marketing strategy that's sweeping the business world Relationship marketing is all about forging strong, enduring and unique relationships with a core of most valuable customers. This book explains how to implement a relationship marketing program in your organization, supplies tools for measuring results, and explores the practical role of technology as a key enabler in successful relationship marketing. It also discusses relationship management, or the forging of relationships with investors, suppliers, and employees, as well as customers. IAN GORDON (Toronto, Ontario) is a partner in Convergence Management Consultants, Ltd., a firm specializing in marketing strategy. Previously with Ernst & Young, he is founder and President of the Association for the Advancement of Relationship Marketing. AUTHOR: Ian Gordon
PUBLISHER: Wiley, John & Sons, Incorporated
FORMAT: Hardcover
CATEGORY: Business
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 | The Pinballs by Betsy C. Byars, Christina Moore, Rita Gardner
Carly, Thomas J., and Harvey are unwanted kids who have all had hard knocks until they find themselves in the same foster home. One battered, one run over by a car, and one emotionally lost, they all are determined to find hope in their new home and in each other. AUTHOR: Betsy C. Byars, Christina Moore, Rita Gardner
PUBLISHER: HarperCollins Children's Book Group
FORMAT: Paperback
CATEGORY: Children's
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 | Corporate Tides by Robert Fritz
In this title the author outlines the basic laws that determine a corporation's success or failure. He describes the difference between structural advancement and structural oscillation, and shows how, if an organization is poorly structured, success in one department can actually cause difficulties in another. The book reveals techniques that can be used on all levels of an organization and demonstrates how to create consistency throughout the company. AUTHOR: Robert Fritz
PUBLISHER: Berrett-Koehler Publishers, Incorporated
FORMAT: Hardcover
CATEGORY: Business
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 | The Resume Kit by Richard H. Beatty
In this title, the author explores all resume styles, including the popular new linear narrative format. There is also specific advice on how to handle special problems, such as unemployment, handicaps, and firing. It features a new chapter on the electronic resume for use in today`s online job search services. AUTHOR: Richard H. Beatty
PUBLISHER: Wiley, John & Sons, Incorporated
FORMAT: Paperback
CATEGORY: Business
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 | The Essence of Management Creativity by Tony Proctor
Where do ideas come from? How does one overcome obstacles in implementing new ideas? What are synectics, lateral thinking, morphological analysis and brainstorming? Why is it important to redefine problems? The Essence of Management Creativity is an invaluable reference source for MBA students and managers, whether on a short course or as a reference work for the bookshelf. It is intended to focus upon the core of the subject and is an ideal summary for undergraduates, postgraduates, other students and aspiring managers wishing to improve their knowledge and skills. AUTHOR: Tony Proctor
PUBLISHER: Prentice Hall PTR
FORMAT: Paperback
CATEGORY: Business
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